Affordable underwear, socks and sweats for the whole family

Thank you, dads,

for showing us that a plain tee

can go with anything.

men's tank and boys white undershirt tee.

Shop our selection of tees,

sweats & underwear.

Treat your dad to comfort

Happy Father's Day

Thank you, dads,

for showing us that a plain tee can go with anything

Shop our selection of

tees, sweats & underwear.

Fruiful Threads

Boxer Briefs

CoolZone® Fly

Boxer Briefs

Fruitful Threads
Boxer Briefs
CoolZone® Fly
Boxer Briefs

Loom large this Father's Day

Well Made. Well Priced.

360° Stretch Cooling Channels Boxer Briefs 🩳

360° Stretch Seamless Bikini 🩲

Loom large this Father's Day

Well Made. Well Priced.

360° Stretch Cooling Boxer Briefs 🩳

360° Stretch Seamless Bikini 🩲

Double your points!

Earn double points now and redeem for cash value on your next purchase!

fruitful futures and crafted comfort tee and sweatshirt fruitful futures and crafted comfort tee and sweatshirt

Summer breeze & soft tees

can’t get much better than that
Available in a variety of colors, styles & sizes.

Effortless comfort

for everyday wear

New! Women's 360 stretch undies.

Available in microfiber or cotton assorted 6 packs.

Effortless comfort

for everyday wear

New! Women's 360 stretch undies.

Available in microfiber or cotton assorted 6 packs.

No show cheeky hipster No show cheeky hipster

Say bye-bye to panty lines

and hello to a smooth seamless look
New! Women's No Show undies. Available in hipster, cheeky, and thong assorted 3 packs.

Our fans make us feel cool.

No A/C needed.

When Earth feels good, we all

feel good.

We’re committed to sustainable, planet-friendly practices across our brand to ensure a fruitful world (and soft hoodies) for future generations.