" I am now exclusively loyal to Fruit of the Loom underwear; for me, they fit and feel perfect and are an exceptional value of overall quality. Period."

"Fit, quality, shopping and shipping was excellent. I will be doing more business with you in the future. Thanks for a great experience, and price."

" I love the fit and feel of Fruit of the Loom apparel, underwear and socks. There products are true to size and wear well. There are many colors, styles and sizes to choose from for my whole family. "

Best Fit Guarantee

We are proud of the time and attention to detail we put into achieving the best fit on each and every style. Purchase any of our products with confidence.

woman measuring and fitting styles for multiple body types

We hold fit sessions for every style of clothing and underwear we offer and fit them on multiple body types and sizes to guarantee the best fit and comfort.

We perform lab testing to validate performance of all the materials we use to make our products, to ensure our customers (you) get the best quality, durability and comfort. (fabric, waistband, etc.)

women going over reports
rolls of yarn

Our cross functional teams of creative, technical and competitive experts work together to provide the perfect fit, performance and design for all our apparel and underwear.

We are constantly focusing on material features and benefits to enhance the durability, comfort and style of our products. Our experts hold quarterly production audits to verify construction and fit.

crafted comfort products
fruit of the loom® logo fruit of the loom® logo

100% Satisfaction Guarantee

Consumers can purchase our product with confidence knowing if they are not 100% satisfied for any reason, we will either provide a replacement or give them their money back.